For most people, their brain accounts for about 2% of their body weight. Not that much heft to it when you consider just how much that jelly-like hunk of gray-ish flesh is doing every single second. In fact, about 25% of the glucose in that chocolate bar you’re snacking on right now is going directly to your brain as fuel. A study by the University of California-San Diego showed that the human brain is inundated with 34 gigabytes of information daily. Knowing that, it’s understandable that somewhere in there wires get crossed and errors are made when it comes to decision-making or how an event is remembered. That is where cognitive biases come into the picture. The brain does whatever it can to process everything that gets thrown at it, but it can get overloaded. The brain’s built-in safety net? Fudge some facts in such a way it’s not perceptible, which is why you somehow convinced yourself having a candy bar instead of an apple while you read this was a good idea.
Is how we view the world around us being influenced by factors we're not even aware of? Our brains are great, but they're not perfect.
You may also like
We hear an awful lot about global warming these days, but what if that concept was taken to the extreme and the entire planet’s ice melted?